This question is for you “newbies” out there. Ok, so you‘ve entertained the thought that you might want to be involved in or at least checkout the wide wide world of Online Marketing! Soon enough the question arises, will I need my own website? Or, does this mean I’ll have to have a website? This may even be expressed with some trepidation.

One of the reasons I’m discussing this question is due to some marketing opportunities being offered on the web or elsewhere that use the pitch: ”no website needed”. What’s the reality here? Are there ways to make money online that don’t require the operator to have a website? Well, yes there are, but after you hear about them you may think they’re not what you were referring to. First,

Trading the financial markets
If you know what you’re doing and have enough trading capital, yes, you can be quite successful trading a market(s) and no you won’t need your own website. I’ll bet you weren’t thinking of this.

Auction selling as in eBay.
As a part time activity it definitely qualifies, As a modest full time activity it might qualify. The truth of the matter is that the most successful auction type sellers usually do have their own websites and online stores.

So, where does the “no website needed” pitch come from? First, it seems to come from sources that have limited experience online themselves and are therefore not credible sources. Next, it seems to come from sources that are using it as a marketing ploy to get the business of persons who are “faint of heart” or only marginally suitable to become online marketers themselves. One could say that it is being used as a sort of “half-truth” bait.

There are online marketing techniques that can be used without a website. However, experience will usually show, that most of these same techniques can be used even more effectively with your own website. Usually, maximum effect, with the least required effort, is what most online marketers are striving for.